More than one hundred thousand SMEs from the European Union use Amazon as a sales platform. Together, they generated 17 billion euros in cross-border sales last year, 2 billion euros more than a year earlier. Most international trade takes place within the EU.
Continue readingEcommerce in Italy is estimated to be wort 90.6 billion euros in 2025. Compared to a year earlier, this is an increase of 6.1 percent. Travel and Tourism still remain the biggest sectors in the country, with an estimated online value of more than 22 billion euros.
Continue readingEvery day, Shein and Temu deliver 460,000 parcels to Germany. As both platforms violate several EU regulations, this results in unfair competition for retailers in the country. According to a recent study, this results in a yearly loss of 2.4 billion euros in added value to the German economy.
Continue readingThe consumer protection authority in France announced that three quarters of imported products from major online platforms failed to meet standards of the European Union. And 46 percent were non-complaint and dangerous. The regulator tested seven platforms, but did not name which ones.
Continue readingUsers of Vinted in Germany and Austria can now trade directly with each other. Austrian Post has joined as a new logistics partner of the platform. The second-hand fashion marketplace is valued at 8 billion euros, according to a share sale announced today.
Continue readingMultichannel companies from the Nordics make up Europe’s top three best-performing cross-border ecommerce sellers. These are Sweden-based Ikea, Denmark’s Jysk and H&M, also from Sweden. Behind them, Germany’s Zalando is the first pure player on the list.
Continue readingZalando is accelerating its European expansion. After earlier announcements, Portugal and Greece are now live, marking the next step in Zalando’s strategy to strengthen its footprint across Europe. Bulgaria is expected to follow on August 1st this year. New signals suggest the rollout will not stop there.
Continue readingA large majority of online transactions in Europe take place on marketplaces. In 2025, marketplaces accounted for 61 percent of total ecommerce GMV, according to ECDB. In other parts of the world, this share is even higher. The concentration is expected to increase further in Europe as well.
Continue readingDutch ecommerce service provider Salesupply has announced a partnership with BrandOn Group, an Italian technology platform that specializes in growth strategies for marketplaces and social commerce. Through the collaboration, Italian brands will be able to use an end-to-end solution for international expansion.
Continue readingPrice remains the most important factor for online shoppers in Portugal. A majority of 73 percent of consumers in Portugal said that competitive pricing is the main driver behind their purchase decisions. For 71 percent, promotions and discounts are the main drivers.
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